Modern shoppers consider color more than any other factor as it accounts for between 62 and 90 percent of the decision to purchase. Color can be used to increase or decrease appetite, enhance mood, increase memory, boost attention spans, calm down customers, reduce perceptions of … [Read more...]

“If you think that the Internet has changed your life, think again. The Internet of Things is about to change it all over again.”- said Brendan O`Brien, Co-Founder at Aria Systems, a company that presented the world with data-based enterprise web applications and cloud billing, … [Read more...]

Baby boomers possess 40 percent of all small businesses in America, and millions of Americans rely on boomer-owned businesses for their income. Millions of vendors, suppliers, and freelance workers also rely on boomer-owned companies. So, what happens when the baby boomers … [Read more...]

The COVID pandemic may be behind us, but in many ways, the aftermath is still alive and well. This is certainly the case for many small businesses across the country. Small businesses were hit hard by lockdowns, new restrictions, and other COVID precautions. Many of them did … [Read more...]

It's common knowledge that everyone needs to spend money throughout their life. Rent, mortgage payments, utilities, groceries and child care are just to name a few necessary expenses. But that's not all we work and put our money towards. People also work to finance their personal … [Read more...]