Photo by rawpixel.com on Unsplash People love a good story. We gravitate to stories because they are easy to understand and if told well, stick with us. A narrative is a powerful tool to tell your business story, without all of the complexity of a business plan. … [Read more...]
Celebration Of Knowledge #2
Welcome to COK #2. I hope your last celebration was enjoyable. Remember, it’s about what you know not what you don’t. So relax. Only you know how many you got right! ##Questions## ###1. What are the 4 P’s of Marketing?### A. Product, Planet, Promotion and Purpose B. … [Read more...]
OnStartUps: How To Price Software
Pricing of anything always gives people heartburn (especially me). Even though this [post](http://onstartups.com/tabid/3339/bid/11097/How-To-Price-Software-Without-Just-Rolling-The-Dice.aspx) is about pricing software, it has a lot of really good insights into pricing just about … [Read more...]
Topic #7: The Basics of Economics
##Talking Points## * Microeconomics deals with how households and firms use limited resources to effect the supply and demand of goods and services. * Macroeconomics is the sum of total economic activity of a region (like the US) that takes into account growth, inflation, … [Read more...]
David Silverman: The Moment I Felt Like A Manager
This [post](http://blogs.harvardbusiness.org/silverman/2009/11/the-moment-i-finally-felt-like.html) made me do a double take. Not because of his great aha moment (it's a stellar one) but for the realization that most people don't always understand or grasp life changing events … [Read more...]