The daunting task of coordinating and hiring employees is a challenge for every company. Startups are especially limited because they need to hire staff to perform a number of essential functions, but are often strapped for cash. So, how does any business find quality staff when budgets are tight and office space is limited? One option is outsourcing. While outsourcing once carried a bit of a stigma some time ago, companies, associations and organizations nationwide are understanding the value and reaping the benefits of this age old practice. Let’s examine a few essential functions startups may find beneficial to outsource.
Accounting and Payroll
This is probably the one function that causes the most anxiety in any company. Keeping track of payables, receivables, payroll, quarterly tax payments, employee deductions…the list of required tasks goes on and on. If you shop around, you can find reliable, affordable outsourced talent to help with any or all of these functions. Whether you use a local bookkeeping service or a larger company like ADP, each offers their own benefits. Some companies are even able to offer your employees features such as direct deposit. Or, perhaps you prefer dealing with a single person and find it beneficial to hire a professional who is priced a little more competitively because they work out of the home. The options are endless!
Marketing
Many companies today are choosing to outsource all of their marketing and advertising efforts. There are many advantages to this, including being able to hire objective talent who can help effectively define your company and reach your target audience. From project managers and copywriters to graphic designers, website developers and public relations specialists, there is a plethora of experienced, talented individuals available “for hire” to help your company define realistic goals and execute your marketing efforts
Human Resources (HR)
HR is more than just hiring and firing. This role includes recruiting new talent, administering benefits, setting up retirement plans and implementing health insurance, among other important duties. Hiring a company who specializes in HR can help alleviate the burden of organizing and implementing all of these tasks. There are many companies, including Insperity, who provide outsourced human resources services and assistance. Again, it is important to do your research and find the provider who is the best fit for your business.
Customer Service/Support
If your company provides a 24/7 service or wants to be available for customers through a variety of channels, then outsourcing some of your customer service functions may prove beneficial. There are a number of experienced call centers including Global Response who specialize in learning, understanding and knowing your brand. They can provide multi-channel support such as online chat, phone, e-mail and click-to-call. Outsourcing these tasks not only makes your company more assessable to your customers, but it can save you time and money in the long run.
Information Technology (IT)
IT is an essential function in today’s digital driven world. There are many local and national IT integrators who can help determine and deploy the best network options for your company. If you want to forgo hiring in-house IT staff all together, look for a company that offers 24/7 support. You may even be able to sign a monthly maintenance agreement to ensure your system is continually updated and operating at is fullest capacity.
Once again, it is imperative to shop around and find the outsourced talent and/or companies that offer the expertise and services that best fit your business. Don’t be afraid to interview outsourced candidates, ask about their prior experience and request references. If you belong to a trade association, be sure to ask fellow members if they have outsourced providers they can recommend. When you find the perfect fit for your company, the partnership can be a time and money saving match made in heaven. Good luck!
Gina Smith writes freelance articles for magazines, online outlets and publications and is also a writer for Global Response. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries.
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